STRATEGIC MANAGEMENT PRACTICE AND THE FINANCIAL PERFORMANCE Of LISTED CONGLOMERATE FIRMS IN
Abstract
This study examines the relationship between strategic management practices and the financial performance of listed conglomerate firms in Nigeria. The research was guided by three objectives, each accompanied by corresponding research questions and hypotheses. Employing a descriptive survey design alongside an ex-post facto approach, data from 2015 to 2024 were analyzed to assess how strategic management practices influence financial performance. Independent variables included the percentage of total budget allocated to strategic projects, the frequency of performance review meetings, and the cost of resources devoted to strategic initiatives. Return on Assets served as the dependent variable, while Firm Size and Return on Equity were incorporated as control variables. The results indicate that strategic management practices significantly impact financial performance, though the effects vary depending on implementation context. Specifically, short-term increases in strategic resource expenditure and firm size positively affect Return on Assets, whereas sustained high budget allocations, frequent performance reviews, and elevated project costs are associated with lower asset-based financial performance. Based on these findings, it is recommended that firms ensure budget allocations to strategic projects are supported by effective execution plans and monitoring systems. Additionally, focused, goal-oriented review processes that deliver actionable insights without overburdening management are advised.
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Published in JOURNAL OF ACCOUNTING, FINANCE & MANAGEMENT DISCOVERY WUKARI
ISSN: 2714-2574
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