THE IMPACT OF VALUE-DRIVEN AND VISIONARY LEADERSHIP ON EMPLOYEE PERFORMANCE: EVIDENCE FROM THE NIGERIAN TOURISM AND HOSPITALITY SECTOR
Abstract
Nigeria's tourism and hospitality industry plays a crucial role in its economy, but thriving in this fast-paced and competitive field requires high-performing employees. This research explores how leadership that emphasizes values and a clear future direction affects employee performance in this important sector. We gathered information from 110 employees and managers at different tourism and hospitality companies in Nigeria and analyzed the data using statistical methods. The results showed that visionary leadership, where leaders paint a compelling picture of the future, strongly predicts how well employees perform. In fact, visionary leadership explained a large portion (52.3% to 58.1%) of the difference in employee performance. This suggests that when leaders communicate a strong vision and demonstrate value-driven principles, employees become more skilled at their tasks and provide better service. The study concludes that developing visionary and value-based leaders is essential for maximizing employee potential and gaining a long-term edge in Nigeria's ever-changing tourism and hospitality market.
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Published in UNIPORT JOURNAL OF BUSINESS, ACCOUNTING & FINANCE MANAGEMENT
ISSN: 1596-9911
This article appears in our peer-reviewed academic journal
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